Why Don’t You Provide More Information In Your Advertisements?

Why Don’t You Provide More Information In Your Advertisements?

 

The simple answer is confidentiality, it’s the number one issue that we deal with as business brokers.

It’s natural for sellers to be concerned about their information getting into the wrong hands. Sellers concerns revolve around the following:

  • Competitors or potential competitors who would use the information at the seller’s expense.
  • Staff becoming aware of the business being on the market and becoming worried about a new owner. This has been known to lead to staff finding new employment, requiring the business to search for new staff at a time when stability is very important.
  • Customers discovering that the business is on the market and becoming anxious about how a new owner is going to operate the business and if they will still receive the same level of service and care.

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